Walgreens
I partnered with Walgreens to enhance their digital presence and create seamless, user-friendly shopping experiences. My work included updating web pages with responsive designs optimized for desktop and mobile, improving navigation, and ensuring a consistent user experience. I also redesigned their weekly digital ad, applying user-centered design principles to make promotions visually engaging and easy to navigate across devices.
Additionally, I created performance-driven digital ad campaigns for platforms like Google Ads and social media and integrated online promotions with in-store signage to deliver a cohesive, omnichannel experience. Collaborating with cross-functional teams, I refined designs using user feedback and analytics to align with Walgreens’ branding and business goals.
Weekly Ad
I designed promotional spots for Walgreens’ weekly ad, customizing each piece to align with featured products, seasonal trends, and campaigns. Using Figma and Adobe Creative Suite, I created visually engaging designs that adhered to brand guidelines and maximized customer engagement.
My responsibilities included crafting layouts, updating assets, and ensuring consistency across all designs. By tailoring creative elements to specific goals, I helped deliver a cohesive weekly ad experience that enhanced user interaction and drove sales.
Mobile App
I collaborated on updating Walgreens’ mobile app, focusing on creating new sections and enhancing the user experience. Using Figma and Adobe Creative Suite, I designed intuitive layouts and interactive elements that improved navigation and aligned with brand standards.
Working closely with the development team, I ensured that designs were implemented seamlessly, maintaining a user-centered approach. My contributions included optimizing mobile-specific features and creating cohesive experiences that enhanced usability and engagement for Walgreens’ customers.
Screen Designs
Here is an overview of the Figma workspace where I’ve designed the latest updates for the app. The screens display a seamless flow of the updated user interface, including enhanced navigation, interactive elements, and visually optimized content.
Each frame reflects my process of iterating and refining the design, ensuring a user-centered experience that aligns with the brand's vision. The updates focus on improving usability, engagement, and overall user satisfaction, providing a polished, intuitive layout for both existing and new users.
Figma Component Showcase
This image highlights the Figma components used to build the app, including an animated navigation menu, product description boxes, and a cohesive palette of brand colors.
Each component was carefully designed for consistency and reusability, ensuring a seamless and visually appealing user experience.
Digital Ads
The creation process for Walgreens' Valentine's Day digital banners involved designing for various platform specifications while maintaining a cohesive brand aesthetic. Romantic visuals, engaging copy, and adherence to Walgreens' design guidelines were key focus areas.
Each layout was optimized for different sizes to ensure a consistent and impactful message across all digital touchpoints, delivering visually striking holiday-themed designs.
Style Guides
Part of my role at Walgreens was developing style guides for various seasonal campaigns, and this summer guide is a perfect example. I created it to establish a cohesive and vibrant design language, featuring a handpicked color palette, playful icons, seasonal graphics, and clear price points.
This style guide ensures consistency across all creative assets, from digital banners to social media ads, and reinforces the brand's identity throughout the summer campaign.
From Guide to Signage
As part of my role at Walgreens, I developed the summer style guide and also contributed to the creation of in-store signage. The guide was then used as a foundation for designing digital assets for the weekly ad, website, and mobile app.
By applying the cohesive color palette, graphic elements, and seasonal design elements, we ensured that the campaign maintained a unified look across all touchpoints. This consistency helped enhance the customer experience both in-store and online, reinforcing the summer theme across multiple platforms.
Print Ad
Part of my role at Walgreens was designing pages for the print ad. This involved sourcing product images and crafting stories to effectively highlight the products. By building engaging narratives around the products, we aimed to draw attention and drive customer interest.
At times, I also had to adjust product images or direct photoshoots to ensure the visuals matched the campaign's message and standards. This attention to detail helped maintain a high-quality, visually consistent experience across all advertising materials.
Seasonal Campaign Development
My role at Walgreens also involved developing the campaign look and feel for various seasonal holidays like Christmas and Easter. This process often started with ad planning, working closely with the product to create designs that could be used across both print and digital, regardless of scale.
I was responsible for developing comprehensive style guides to ensure consistency and quality. Additionally, I helped police the creative to maintain brand integrity across all materials, making sure each campaign was on-brand and visually cohesive.
Let's Work
Together
Email: danielmontielemail@gmail.com
Cel: 925.642.7315
San Francisco, CA 94158
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